Social Media Tips

  • How Many Social Media Metrics Actually Matter for Your Business? Fewer Than You Think…

    Who’s up for an early Christmas gift? Now, it’s not a PS5 or anything, but if you’re tired of spending hours tracking your likes, comments, impressions and profile views, this gift is for you. And it’s a gift that’s going to give you back your time and your sanity when it comes to knowing whether your social media presence is working for your business…or not.⁣

  • 7 Ways to Boost Engagement and Break out of a Social Media Slump

    Is there anything more frustrating than posting what you’re *sure* is going to be social media gold, only to have it wither away with only a few likes and maybe a comment or two? If getting engagement on social media — i.e., likes, reactions, comments, clicks, shares and saves — is a struggle for you, […]

  • Why Now is the Best Time to Step up Your Social Media Marketing

    With new features being rolled out on Instagram, Facebook, LinkedIn and Twitter seemingly every other day, you could be forgiven for feeling like you’re falling behind on managing your social media presence.

    Instagram Reels. Instagram Shopping. Facebook Shops. Twitter Fleets. LinkedIn Lives (coming soon!). It’s enough to make any business owner want to throw in the towel and embrace the luddite life […]